Ardagh Group
Menu

Ardagh Group launches interactive 3D glass packaging experience

In a time when technological advances have made it possible for packaging itself to communicate with consumers, Ardagh Group is using the latest 3D CAD system to let customers interact with its packaging products. Ardagh is about to launch its latest online product catalogue with a lifelike 360° 3D feature allowing us to drag, flip, turn and even look inside each glass container.

Barbara Macialczyk, Marketing Manager at Ardagh Group says: “There’s an expectation that digital technology will enhance the decision-making experience. Customers can play with the new 3D tool to get a feel for the shape and size of each bottle and jar before they think about decoration options. We want to help them visualise their product as it might look on the shelf.”

Ardagh Group Product Design Engineer, Chris Barker, commented: “We work in 3D every day, so it feels right to let our customers experience the same degree of interactivity – even down to the way the light bounces off the glass.”

Around 600 glass bottle and jar designs have been re-modelled in the new, interactive format, which goes live on 17 April.

For more information, click here.

Mountain Culture Kombucha glass bottles

Mountain Culture Kombucha glass bottles

Ardagh Group, Glass – North America partnered with Mountain Culture Kombucha to introduce a new 12oz glass bottle design for its kombucha, which features a convenient, twist-off cap. In th...

6 Aug 2019

Debt financing totalling $1.8 billion

Pricing of $1.8 billion Equivalent ($/EUR) Debt Financing

Ardagh Group announces that it has priced the following transactions, totalling approximately $1.8 billion equivalent ($/EUR): EUR440 million of Senior Secured Notes due 2026, at a coupon of...

30 Jul 2019

Notice of conditional redemption

Notice of conditional redemption

Ardagh Packaging Finance plc and Ardagh Holdings USA Inc. (the “Issuers”) give notice to the holders of the 7.250% Senior Notes due 2024 issued on May 16, 2016 (the “Notes”) of condi...

29 Jul 2019

$1.8 billion ($/EUR) financing

Launch of $1.8 billion ($/EUR) Equivalent Financing

Luxembourg (July 29, 2019) Ardagh Group has today launched a bond offering for a total financing of approximately $1.8 billion ($/EUR) equivalent, through the issue of (i) $600 million Senio...

29 Jul 2019